LinkedIn just announced that we are nearing 1 billion endorsements given. While this new feature has launched much debate over it’s usefulness, U.S. financial and investment advisors have been dealing with the legal problems it has caused as a result of federal regulations forbidding the use of advertising with client testimonials.
This video will talk about the special settings that allow any LinkedIn user to control what appears on their profile in regards to endorsements that they have received for their Skills & Expertise. You can turn the visibility completely off. You can hide endorsements from specific people or hide endorsements for specific skills. You have much more control over this section than you may realize.
Title: LinkedIn Endorsements - How to Manage Visibility (especially for financial advisors)
Crystal Thies has been known as the LinkedIn Ninja since founding her company, Crystal Clear Buzz, in 2009. Although well versed and experienced in all social media, Crystal specializes in the utilization of LinkedIn for sales and business development. As a past financial planner, Crystal is one of the few social media strategists with expertise to work with those regulated by FINRA, the SEC, and IIROC. She is the co-author of “The Social Media Handbook for Financial Advisors” published by Bloomberg Press.
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