Have you been struggling to have success posting on LinkedIn? You see all of these other posts getting tons of Likes and Comments, but it’s crickets on your posts – if you’ve even bothered to share posts!
Most financial firms have opened the doors to letting their advisors write their own posts with proper supervision, but they’re still encouraging their advisors to use pre-approved content from their marketing department or pre-written service providers.
But financial advisors have been tricked into believing that these set-it-and-forget-it, automated, compliance pre-approved, 3rd party written LinkedIn posts are going to get them tons of visibility and set them up as a thought leader.
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