Crystal Thies a.k.a. The LinkedIn Ninja
Crystal Thies has been known as The LinkedIn Ninja since 2010 when her clients and followers gave her the title. The title represents her approach to leveraging the power of LinkedIn for sales and business development and matches the LinkedIn Ninja motto of Precision, Efficiency, Effectiveness. She helps people turn their time spent on LinkedIn into an investment and not a waste.
Her company works with businesses, sales teams, and individuals to provide training, create custom, organic LinkedIn lead generation systems (a.k.a LinkedIn Treasure Maps), as well as implementation of concierge LinkedIn lead generation services that help clients get visible to, connected to, and opening a conversation with their perfect prospects.
Crystal also specializes in the highly regulated industry of financial services and is the co-author of the first-ever book on social media for financial advisors (The Social Media Handbook for Financial Advisors: How to Use LinkedIn, Facebook, and Twitter to Build and Grow Your Business) published by Bloomberg Press in 2012.
The Leading LinkedIn Expert for Financial Advisors
I literally wrote the first book on social media for financial advisors with my co-author Matthew Halloran that was published by Bloomberg Press waaay back in 2012. Printed books and social media don't really play well together - social media changes too fast - so I'm no longer recommending people buy the book as it's out of date. Invest in my other training materials or services instead! BUT, Bloomberg chose me to co-author and write the LinkedIn content in this book. They chose me not only because I really knew how to use LinkedIn for sales and business development, but because I had been a financial advisor too and had first hand knowledge on how to use LinkedIn both effectively AND compliantly. Most LinkedIn experts have no understanding of the challenges that securities licensed financial advisors have when using tools like LinkedIn. I'm one of the rare experts who can.